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  <title>Howcast - SiteReference's favorites</title>
  <count>22</count>
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    <video>
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      <id>60509</id>
      <title>6 Steps To Adsense Domination</title>
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      <views>146</views>
      <created-at>Sun, 26 Oct 2008 11:08:09 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[One of the easiest and most lucrative ways to generate an online income is via Google's Adsense program. If you follow my simple six step system, you will be well on your way to healthy Adsense profits within three months.]]>
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      <duration>263</duration>
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      <tags>adsense ppc online advertising adwords income monetizing website</tags>
      <category-hierarchy>
        <category id="30">Business &amp; Finance</category>
        <category id="31" parent_id="30">Advertising &amp; Marketing</category>
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      <permalink>http://www.howcast.com/videos/60509-6-Steps-To-Adsense-Domination</permalink>
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    <video>
      <category-id>31</category-id>
      <id>60506</id>
      <title>Google's Own AdSense Tips</title>
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      <views>40</views>
      <created-at>Sun, 26 Oct 2008 10:57:07 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[Google is at least as interested as you are in having your ads perform well on your site and therefore provide the info you need to optimize your AdSense. What's fascinating to me is that not everyone bothers to read their tips or apply them.]]>
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      <duration>274</duration>
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      <tags>adsense google ppc online marketing internet advertising pay per click</tags>
      <category-hierarchy>
        <category id="30">Business &amp; Finance</category>
        <category id="31" parent_id="30">Advertising &amp; Marketing</category>
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      <permalink>http://www.howcast.com/videos/60506-Googles-Own-AdSense-Tips</permalink>
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    <video>
      <category-id>87</category-id>
      <id>55357</id>
      <title>If You're Not Split Testing You're Leaving Money</title>
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      <views>9</views>
      <created-at>Wed, 22 Oct 2008 14:30:31 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[Split testing is critical to almost any business, particularly any involved with doing business online. This video provides you with some excellent pointers to get you started.]]>
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      <duration>290</duration>
      <filename>http://media.howcast.com/system/videos/1/57/53/05/55357.flv</filename>
      <tags>conversions split testing paul smithson online marketing on page optimization</tags>
      <category-hierarchy>
        <category id="30">Business &amp; Finance</category>
        <category id="82" parent_id="30">Small Business</category>
        <category id="87" parent_id="82">Internet Businesses</category>
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    <video>
      <category-id>1766</category-id>
      <id>48475</id>
      <title>8 SEO Techniques Every Webmaster Should Know</title>
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      <views>49</views>
      <created-at>Fri, 10 Oct 2008 09:43:59 -0700</created-at>
      <rating>2</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[Getting higher rankings for your targeted keywords is often cited as the main reason for online success. Here are eight simple SEO techniques that will help you improve your site's rankings in all the search engines, especially Google.]]>
      </description>
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      <duration>401</duration>
      <filename>http://media.howcast.com/system/videos/0/75/84/04/48475.flv</filename>
      <tags>seo search engine optimization on site onpage meta title tags cache link check description</tags>
      <category-hierarchy>
        <category id="1470">Technology</category>
        <category id="1519" parent_id="1470">Internet &amp; World Wide Web</category>
        <category id="1766" parent_id="1519">Search Engine Optimization</category>
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    <video>
      <category-id>87</category-id>
      <id>45400</id>
      <title>How To Reduce Shopping Cart Abandonment</title>
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      <views>6</views>
      <created-at>Tue, 07 Oct 2008 16:42:15 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[Many visitors never check out. They lose their interest at some point during the process and specialists indicated this happens nearly 60% of the time. Find out how to defend yourself against shopping cart abandonment and increase your sales.]]>
      </description>
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      <duration>465</duration>
      <filename>http://media.howcast.com/system/videos/5/00/54/04/45400.flv</filename>
      <tags>shopping carts conversions e-commerce ecommerce internet marketing increase sales</tags>
      <category-hierarchy>
        <category id="30">Business &amp; Finance</category>
        <category id="82" parent_id="30">Small Business</category>
        <category id="87" parent_id="82">Internet Businesses</category>
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    <video>
      <category-id>1531</category-id>
      <id>43494</id>
      <title>5 Things To Hate About Web Design Part 2</title>
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      <views>77</views>
      <created-at>Fri, 03 Oct 2008 12:56:03 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[In this second part we examine a few more annoying traits of web design and how to fix them. We'll examine information overload, the attack of the columns and finally how to keep your visitors happy.]]>
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      <duration>376</duration>
      <filename>http://media.howcast.com/system/videos/3/94/34/04/43494.flv</filename>
      <tags>website building design layout columns ad placement use space</tags>
      <category-hierarchy>
        <category id="1470">Technology</category>
        <category id="1519" parent_id="1470">Internet &amp; World Wide Web</category>
        <category id="1531" parent_id="1519">Web Site Design</category>
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      <permalink>http://www.howcast.com/videos/43494-5-Things-To-Hate-About-Web-Design-Part-2</permalink>
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    <video>
      <category-id>1531</category-id>
      <id>43492</id>
      <title>5 Things To Hate About Web Design- Part 1 Of 2</title>
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      <views>28</views>
      <created-at>Fri, 03 Oct 2008 12:45:33 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[Whether you have limited web design experience or have been designing websites for years, this list probably includes at least one mistake that you or someone you know has been making (or are about to make) during the web design process.]]>
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      <duration>306</duration>
      <filename>http://media.howcast.com/system/videos/1/92/34/04/43492.flv</filename>
      <tags>web design development flash choosing colors layout css</tags>
      <category-hierarchy>
        <category id="1470">Technology</category>
        <category id="1519" parent_id="1470">Internet &amp; World Wide Web</category>
        <category id="1531" parent_id="1519">Web Site Design</category>
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      <permalink>http://www.howcast.com/videos/43492-5-Things-To-Hate-About-Web-Design-Part-1-Of-2</permalink>
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    <video>
      <category-id>87</category-id>
      <id>43486</id>
      <title>How To Reduce Shopping Cart Abandonment</title>
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      <views>9</views>
      <created-at>Fri, 03 Oct 2008 12:28:43 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[Many visitors never get through a shopping cart don't buy anything. Many specialists in the field say this happens somewhere close to 60% of the time. Find out how to defend yourself against shopping cart abandonment and increase your sales.]]>
      </description>
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      <duration>465</duration>
      <filename>http://media.howcast.com/system/videos/2/86/34/04/43486.flv</filename>
      <tags>shopping cart ecommerce e-commerce conversions online marketing adriana iordan</tags>
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        <category id="30">Business &amp; Finance</category>
        <category id="82" parent_id="30">Small Business</category>
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    <video>
      <category-id>1766</category-id>
      <id>43481</id>
      <title>Keyword Research For Organic SEO</title>
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      <views>22</views>
      <created-at>Fri, 03 Oct 2008 12:17:10 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[So you have decided to venture out into the world of SEO. The first thing you'll need to do is determine the direction of your campaign in relation to the key phrases you want. This video will focus on how to find keywords for your organic campaign.]]>
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      <duration>373</duration>
      <filename>http://media.howcast.com/system/videos/4/81/34/04/43481.flv</filename>
      <tags>organic seo keywords key phrases long tail search engine optimization on page</tags>
      <category-hierarchy>
        <category id="1470">Technology</category>
        <category id="1519" parent_id="1470">Internet &amp; World Wide Web</category>
        <category id="1766" parent_id="1519">Search Engine Optimization</category>
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    <video>
      <category-id>1529</category-id>
      <id>41079</id>
      <title>Keyword Research For PPC</title>
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      <views>7</views>
      <created-at>Thu, 02 Oct 2008 15:44:30 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[Targeting the wrong keywords can be very costly and result in poor quality traffic which can often leave you bust. This video will teach you how to select the best keywords for your pay-per-click campaign and how to set one up effectively.]]>
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      <duration>409</duration>
      <filename>http://media.howcast.com/system/videos/3/79/10/04/41079.flv</filename>
      <tags>ppc keyword reserach pay-per-click terms campaigns online advertising</tags>
      <category-hierarchy>
        <category id="1470">Technology</category>
        <category id="1519" parent_id="1470">Internet &amp; World Wide Web</category>
        <category id="1529" parent_id="1519">Searching the Web</category>
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      <permalink>http://www.howcast.com/videos/41079-Keyword-Research-For-PPC</permalink>
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    <video>
      <category-id>1497</category-id>
      <id>40418</id>
      <title>How To Stop Spam (Especially If You're Already a Victim)</title>
      <type nil="true"></type>
      <views>7</views>
      <created-at>Thu, 02 Oct 2008 14:41:50 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[Spam. Those annoying, time-consuming emails that clog your Inbox and ruin your day. You wonder: How did it ever get so bad? While it's not possible to completely eliminate spam, there are a few things you CAN do about the problem.]]>
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      <duration>340</duration>
      <filename>http://media.howcast.com/system/videos/0/18/04/04/40418.flv</filename>
      <tags>spam emails filters outlook gmail yahoo hotmail junk</tags>
      <category-hierarchy>
        <category id="1470">Technology</category>
        <category id="1748" parent_id="1470">Networking &amp; Telecommunications</category>
        <category id="1497" parent_id="1748">Email &amp; Instant Messaging</category>
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    <video>
      <category-id>87</category-id>
      <id>35605</id>
      <title>Controlling Your Visitors' Eyes</title>
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      <views>8</views>
      <created-at>Wed, 24 Sep 2008 08:49:10 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[Whether you like it or not, every set of eyes that comes to your website makes a judgment. Your site is like a book that everyone is judging by its cover – and if the first impression is not appealing, you will lose your visitor within a few seconds]]>
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      <duration>457</duration>
      <filename>http://media.howcast.com/system/videos/3/05/56/03/35605.flv</filename>
      <tags>heatmap reatins visitors conversions site design layout ad placement</tags>
      <category-hierarchy>
        <category id="30">Business &amp; Finance</category>
        <category id="82" parent_id="30">Small Business</category>
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    <video>
      <category-id>1766</category-id>
      <id>35187</id>
      <title>Climb Google in 3 Easy Steps!</title>
      <type nil="true"></type>
      <views>19</views>
      <created-at>Mon, 22 Sep 2008 17:46:24 -0700</created-at>
      <rating>2</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[Google is all about linking. And if you want to snatch a top spot in Google's search results you need to link like a pro.]]>
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      <duration>312</duration>
      <filename>http://media.howcast.com/system/videos/5/87/51/03/35187.flv</filename>
      <tags>seo google rankings search engine optimization linking strategies link bait</tags>
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        <category id="1470">Technology</category>
        <category id="1519" parent_id="1470">Internet &amp; World Wide Web</category>
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      <permalink>http://www.howcast.com/videos/35187-Climb-Google-in-3-Easy-Steps</permalink>
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    <video>
      <category-id>1766</category-id>
      <id>35185</id>
      <title>How To Optimize For Yahoo!</title>
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      <created-at>Mon, 22 Sep 2008 17:43:48 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[Yahoo is second only to for search user volume so it is extremely important not to forget that attaining a top ranking in Yahoo can be a big boon to the bottom line.]]>
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      <tags>seo search engine optimization yahoo increase rankings first page yahoo.com</tags>
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    <video>
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      <id>35184</id>
      <title>How To Optimize For MSN</title>
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      <views>11</views>
      <created-at>Mon, 22 Sep 2008 17:41:26 -0700</created-at>
      <rating>1</rating>
      <username>SiteReference</username>
      <description>
        <![CDATA[We discuss tactics for ranking on the third most used search engine: MSN. MSN's algorithm has its own nuances which will be noted here, but in many cases is the same as Yahoo's which we outlined in our "How to Optimize for Yahoo" video.]]>
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      <duration>198</duration>
      <filename>http://media.howcast.com/system/videos/2/84/51/03/35184.flv</filename>
      <tags>seo search engine optimization msn ranking factors optimizing for live.com</tags>
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  </videos>
</howcast>
