217258 1089 Performing Arts Music Business General Music Business true Tue, 29 Jan 2008 15:17:02 -0800 DIY, Instructional, tutorial, Do It Yourself, Tips, Essential Skills, Learn to, performing, arts, music, business, band, promote, promoting, advertise, advertising, spread, word How To Promote Your Band http://www.howcast.com/videos/217258-How-To-Promote-Your-Band http://www.howcast.com/videos/217258-How-To-Promote-Your-Band/edit live 1 chatel8 http://img.howcast.com/images/icons/howto-xxlarge.png 552 82819 14793 0 Step Create an image Create an image for your band. Promoting yourself is easier if you have a hook.

]]> 82820 14794 0 Tip Don’t be phony. Being a poseur is just lame.

]]> 82821 14795 0 Step Set up a website Set up a website with your band’s name as the address. If the exact name isn’t available, come up with something that’s as close as possible.

]]> 82822 14796 0 Tip Pay particular attention to fonts, symbols, and artwork. You want to create something unique that will lock into people’s memory—for the right reasons. For instance, metal bands should avoid silly, bubbly fonts.

]]> 82823 14797 0 Step Invest in CDs Invest in CDs that you can give to fans. You never know who might be able to put your music into the right hands.

]]> 82824 14798 0 Step Design merchandise Design promotional merchandise—t-shirts, bumper stickers, baseball caps. Think of things that only your band can sell. For example, beer holders and combs might work if you’re in an old-school rockabilly group. Put your image and website on everything, and recruit friends and family to show off your stuff.

]]> 82825 14799 0 Tip Play every place you possibly can—even if you have to do some free gigs.

]]> 82826 14800 0 Step Keep at fan database Every time you play a show, sign people up for your mailing list. Email them information on upcoming shows and quirky updates on the band; snail mail them inexpensive promotional items like stickers.

]]> 82827 14801 0 Tip Don’t overdo it. Keep fans informed but not flooded—nothing is more annoying than getting daily emails from a band.

]]> 82828 14802 0 Step Work with local businesses Talk to local music stores about giving out one of your CDs to every customer who makes a purchase.

]]> 82829 14803 0 Step Visit radio stations Drop off your CD at local radio stations.

]]> 82830 14804 0 Step Read blogs Read music blogs regularly to find out which ones might support your music—then get in touch.

]]> 82831 14805 0 Step Use online communities Post videos of your band on social network websites like MySpace. Make a cool profile—and include a link back to your band’s website.

]]> 82832 14806 0 Step Update your website Update your website and profile pages often with pictures from your latest gigs and any positive comments made by local papers. Be sure to list upcoming shows.

]]> 82833 14807 0 Step Create a press kit Create a press kit that includes information on shows played, press comments, photos, and demo CDs, and mail them to both major and independent record labels. Post the kit on your website and profile pages, if possible.

]]> 82834 14808 0 Step Talk it up Talk, talk, talk. The best way to get the word out is simply to tell people about your band every chance you get!

]]> 82835 14809 0 Fact Before he went on to a career in politics, former British Prime Minister Tony Blair was an aspiring rocker who promoted bands for a living.

]]> 1089 1050 How To Use the Roll Feature on the Pioneer DJM800 Mixer 898 Tue, 05 Feb 2008 05:54:15 -0800 2 djtutor ]]> 263 http://media.howcast.com/system/videos/0/50/10/1050.flv dj tutor deejay tutorial djm800 mixer pioneer mobile disco house hip hop Performing Arts Music Business General Music Business 0 http://img.howcast.com/system/thumbnails/1050/5_xxlarge_maintained_aspect.jpg http://www.howcast.com/videos/1050-How-To-Use-the-Roll-Feature-on-the-Pioneer-DJM800-Mixer 1089 26919 Being Disciplined on the Road 37 Tue, 19 Aug 2008 18:12:42 -0700 1 agronner ]]> 199 http://media.howcast.com/system/videos/4/19/69/02/26919.flv live music performing health & wellnes Performing Arts Music Business General Music Business 0 http://img.howcast.com/system/thumbnails/26919/95_xxlarge_maintained_aspect.jpg http://www.howcast.com/videos/26919-Being-Disciplined-on-the-Road 1089 26932 The Role Of a Drum Technician 114 Tue, 19 Aug 2008 18:48:49 -0700 1 agronner ]]> 99 http://media.howcast.com/system/videos/3/32/69/02/26932.flv drum technician Performing Arts Music Business General Music Business 0 http://img.howcast.com/system/thumbnails/26932/45_xxlarge_maintained_aspect.jpg http://www.howcast.com/videos/26932-The-Role-Of-a-Drum-Technician 1089 26935 Using Free Goods To Develop an Unknown Artist At Retail 55 Tue, 19 Aug 2008 19:02:03 -0700 2 agronner ]]> 187 http://media.howcast.com/system/videos/6/35/69/02/26935.flv free goods retail music Performing Arts Music Business General Music Business 0 http://img.howcast.com/system/thumbnails/26935/90_xxlarge_maintained_aspect.jpg http://www.howcast.com/videos/26935-Using-Free-Goods-To-Develop-an-Unknown-Artist-At-Retail 1089 26937 Staying Relevant in the Retail Business 28 Tue, 19 Aug 2008 19:11:58 -0700 1 agronner ]]> 292 http://media.howcast.com/system/videos/1/37/69/02/26937.flv music retail Performing Arts Music Business General Music Business 0 http://img.howcast.com/system/thumbnails/26937/145_xxlarge_maintained_aspect.jpg http://www.howcast.com/videos/26937-Staying-Relevant-in-the-Retail-Business 1089 27050 What It Takes To Get Records Into Stores 54 Wed, 20 Aug 2008 11:50:34 -0700 1 agronner ]]> 223 http://media.howcast.com/system/videos/2/50/70/02/27050.flv music retail distribution Performing Arts Music Business General Music Business 0 http://img.howcast.com/system/thumbnails/27050/110_xxlarge_maintained_aspect.jpg http://www.howcast.com/videos/27050-What-It-Takes-To-Get-Records-Into-Stores 1089 27055 How To Build a Career Across Multiple Fields 22 Wed, 20 Aug 2008 12:10:22 -0700 1 agronner ]]> 456 http://media.howcast.com/system/videos/0/55/70/02/27055.flv career multiple fields Performing Arts Music Business General Music Business 0 http://img.howcast.com/system/thumbnails/27055/225_xxlarge_maintained_aspect.jpg http://www.howcast.com/videos/27055-How-To-Build-a-Career-Across-Multiple-Fields 1089 27059 How To Build a Career Across Multiple Fields - 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