Up next in How to Make a Website (7 videos)
Learn how to make a website with the step-by-step instructions in this Howcast video series.
You Will Need
- Quality content
- Social networking
- Traditional advertising
Create quality content
Fill your website with high-quality content. Make information, games, or tools engaging, unique, and easy-to-use. Update your content regularly and monitor and respond to your site audience to boost frequent return visits.
Optimize your site
Refreshing and adding content also helps with search-engine optimization. Use SEO, which includes practices like using target keywords in your site copy and metadata to boost organic search results -- what search engines bring up based on user queries. Optimize further with coding methods that make it easier for engines to crawl and index your website's content.
Use search-engine marketing
Don't want to rely solely on organic search results? Pay to advertise your website in prime areas of search engines when people search for related terms.
Get on social networks
Use social-networking sites to build a community of users interested in your website and share information on your content. Encourage followers to share your content with their networks -- they'll drive traffic to your website for you.
Consider other methods to get website traffic: advertise using traditional media, display banner ads on other websites, send out press releases; engage with other websites to exchange high-quality links -- anything that spreads your URL to the world.
Once you've established a presence, use online analytic tools to learn about your website's traffic and visitors. Then, let these statistics help you refine your strategies and drive even more traffic over time.