Enhancing the shape of your face is key to bringing out your natural beauty.
Step 1: Apply foundation and highlights Apply foundation and create highlights with pressed powder in a shade lighter than the foundation. Highlight a square-shaped face above the cheekbones, in the center of the forehead, and the tip of the chin. Place highlights on a round-shaped face on the forehead, underneath the eyes, the center of your chin, and just above the cheeks.
TIP: Wearing bangs can shorten an oblong face.
Step 2: Apply eye makeup Apply dark eye shadow on the outside corners and highlight the top lid and inner corners of a square face. For a round face, use dark-colored eye shadows. For an oblong face, use dark shadows and apply eyeliner beyond the width of the eye. Finish with black mascara.
TIP: Use makeup tones that complement your skin tone as well as face shape. If you are very fair, don't go too dark.
Step 3: Apply blush Apply light-colored blush toward the center of the face upward at an angle to make a square face appear longer. For a round face, use a dark blush along the apples of the cheeks. Neutral-colored blush in a more horizontal line widens an oblong face.
TIP: Use bronzer or powder that is a shade darker that the foundation to contour the face and make it appear more oval.
Step 4: Apply lipstick and lip liner Draw attention to the center of the mouth if you have a square face. Outline the lips with a lip liner and fill the center of the top lip. Finish with a lipstick one shade lighter. Make lips stand out on a round face by lining and using a darker lipstick. If your face is oblong, use a neutral-colored lipstick without liner.
Step 5: Finish with gloss Finish your look by dabbing a bit of gloss on the center of the upper and lower lips to make lips look fuller.
FACT: Did you know? Makeup mogul Estée Lauder's real name was Josephine Esther Mentzer.