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How to Apply Mascara

Let professional makeup artist Patricia Longo teach you how to apply mascara perfectly in this eye makeup tutorial from Howcast.


"Hi I'm Patricia Longo, and I'm a celebrity makeup artist. . . .
I've worked with models from Sports Illustrated like Brooklyn Decker and Julie Henderson to Alec Baldwin at 30 rock. All those things that experts do that the average person doesn't know how to do, will learn how to do it on these videos. . . .
So the biggest complaint I get from my friends and from other women is that they don't know what mascara to use, and I always say you can use two or three different mascaras, even if you have to double up, because not one mascara does it all. I really found that you need to use one or two different mascaras. So the thing I look for is when I look for the mascara , the most important thing is the brush.
So, on the L'Oreal Voluminous, you'll notice it's very long, and the bristles are very out, and that makes the lashes long. On the Cover Girl Lash Blast , it's very fat and very short, that makes it very thick. . . . And then you have the ultimate; the [De'jour] which is very long, thick and fat and that does a little bit of both but not as good as the cover girl and voluminous put together.
So, I;m gonna show you how I get all three mascara looks on Sebella's eyes. I like to start with the L'Oreal Voluminous, this to me is the most original, and I always make sure I take a little bit off the mascara at the end, sometimes I even have to dab it on a tissue, so I just dab it down a little bit. I always make sure I curl the lashes before I put the mascara on which we've done before. Sebella already has nice, already curled lashes so what I do is, I just, push them up a little bit with my finger and sometimes I even do that putting on Vaseline, put a little Vaseline on my finger and I'll just dab it up a little bit, and it naturally bends the lashes. And what I do with the mascara is I start and I rotate it. I bring it down, and up , and down and up. Sometimes I move back and forth if i want to get in there. And then I'll just play with it,going up, up , up. But as you can see already her lashes are getting longer and longer and longer. Sometimes I just twirl the mascara , see how I'm twirling it, it's really getting in there. And then with the same brush, and I don't normally add mascara for the bottom,I don't dip it in, I usually just, whatever's left over from the brush is what I put on the bottom. Because if you put it back in to the mascara it just makes it too clumpy. This gives you just enough, to make the bottom lashes look natural. And all I'm doing is going back and forth, pointed, back and forth. And that's what I like with this brush, it makes it nice and long, long lashes and very natural. I only did one coat of this, if I wanted to go very strong, is when I'd do two coats. I can use the same mascara if I'd like or if I want thickness I'll do the cover girls lash blast. Now this is the lash blast, but, because I already used one coat of this, I don't wanna clump you up, so what I do is, I try to take a little bit of the mascara off of this, do you see what I'm doing? So you see a little bit on the brushes and I take a little bit off. And then what I do here, this is the part that's fun, I go in again, very little, dab, dab, this is more like dabbing. Using it very little, very little. As you can see with my finger, I lift her eyeball up , so I really get in there, and very , very lightly touching it, and I don't touch the bottom. Now, if I feel like it's too clumpy, that's when I take a comb, and I go through it, very lightly, and that's what I'd do with two coats of mascara. And there you have your mascara."

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