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What Is NYC Style?

Learn about NYC style for women from fashion editor Verena von Pfetten in this Howcast video.


The New York style for women. I think generally, New York style means anything goes. You can be playful, creative, or out there. Or you can go really classic and simple. I think that's the best way to think about it is that there are no rules.

My favorite thing about walking down the street in New York is seeing the wide variety. You have women in heels, these beautiful dresses, and expensive suits. Or you see, you know, women in sneakers and a pair of jeans, and maybe a really cool cardigan.

The thing with dressing in New York is that you should really wear what makes you feel comfortable, and what makes you feel happy. If you're wearing a favorite dress, and just thought, "You know, today I want to wear a pair of sneakers," then you should do that. Wear your sneakers, wear a cool dress, and maybe a fun purse. Play off all the different styles you've got going on.

I think that the point is that you have so much room for creativity. Wear the big jewelry with the casual outfit. Or wear your heels with a pair of boyfriend jeans rolled up. You can really play around with it, and you don't have to feel intimidated.

I promise, if you think you're dressed crazy, there's someone else that's dressed crazier on the street.

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