So the basics for designing for the web is a lot different than designing for print. So with print, you have usually specified guidelines where it's like, "Okay, I'm going to design for an eight and a half by 11 piece of paper and it's going to be a poster." Whereas, for the web it's a little bit different because there are so many different dimensions and so many different devices that are accessing the website.
So, a lot of the times, going from a small laptop or even a netbook can be, let's say, 800 by 600 in dimensions. Whereas, if you're accessing a website off of a 27-inch iMac, it's going to look different as well. A lot of people forget to take note of that and the best thing to do to design for the web and usually what we do with our clients is we ask them, "Who's your target audience? What do they usually access the website on?"
We can usually find this out through Google Analytics or any type of tracking program that the company has, which is something that you always want to like ask. In knowing that, you will be able to determine how wide the website needs to be, or how big it needs to be. Or how easily accessible it needs to be, or accessible even in terms for those that are handicapped or maybe using a screen reader.
So, there are a lot of different factors that you have to take note of before just designing, and you'll notice, too, which websites actually took that into consideration and which ones didn't. For example, accessing a website on your iPhone when it's entirely built in Flash. You can't access it and those are some of the things that you have to realize today, like what has to be done or what has to be designed for the right device.